Infinity is the biggest inter-university Business Case study competition in the university arena in Sri Lanka organized by the Department of Commerce, Faculty of Management and Commerce, University of Sri Jayewardenepura. The season -3 of this was held in three rounds from December 2021 - February 2022 and participated by more than 30 teams representing both State and non-state universities. The challenge was to craft an innovative strategy and propose a national level action plan to enhance the productivity of the Horticulture sector in Sri Lanka.