- Faculty of Business
- Management Modules FoE
- Lecturer (Probationary)
Contact information
Management Modules FoE
Faculty of Business
University of Moratuwa
Moratuwa
10400
Teaching and Administrative Activities
Industrial Management & Marketing -Undergraduate -2019
Principles of Marketing -Undergraduate -2020
Principles of Management -Undergraduate -2019
Management Skills Development -Undergraduate -2017
Business Plan Development -Undergraduate -2019
Small Business Management & Entrepreneurship -Undergraduate -2016
Resource Person -Academic Collaboration for Library Outreach Activities. http://www.lib.mrt.ac.lk/index.php/270-academic-collaboration-for-library-outreach-activities (2020 To 2020)
Research Activities
Marketing
Education and Professional Affiliations
Bachelors, SJP ,2016 B.Sc in Marketing (Special)
Masters, SJP ,2020 M.Sc in Management
Career
PhD Candidate- QUT, Australia
Lecturer (probationary) - University of Moratuwa, Sri Lanka (Sep 2018– Present) (On study Leave)
Lecturer (contract)- University of Moratuwa, Sri Lanka (Nov 2017– Aug 2018)
Lecturer (temporary)- University of Moratuwa, Sri Lanka (Oct 2016– Oct 2017)
Marketing Executive- MIS & Data Products- Hutchison Telecommunications Sri Lanka (Mar 2016 – Sep 2016)
Assistant to Category Operations for Skin Cleansing- Unilever, Sri Lanka (Mar 2015 – Mar 2016)
Research Coordinator/Dep. of IM
Honours and Awards
Accredited Teacher by SEDA (Staff and Educational Development Association), U.K. (Received 2020)
Faculty full scholarship, QUT, Australia (Received 2023)
Publications*
Samarasiri N.C., Jayawickrama W.D.C,".The Impact of Motives for Brand Page Engagement on Retailer Brand Page Engagement: With Special Reference to Luxury Fashion Brands.",International Conference on Management and Economics (ICME),Sri Lanka,2020,
Samarasinghe G.D., Mudalige D.M., Kuruppu G.N, Samarasiri N.C ,".Towards an Effective Entrepreneurial Ecosystem in Higher Education Experience of a South Asian Technological University.",Moratuwa Engineering Research Conference (MERCON),UOM, Sri Lanka,2019,
Perera H.N., Somachandra V., Samarasiri N.C ,".Preventing accidents in Building construction through safety management.",International Conference in Technology Management 2018,BMICH,2018,
Mudalige D.M., Samarasiri N.C ,".Factors that Motivate Learners: A Study among Engineering and Management Undergraduate Students in Sri Lanka.",Academic conference on business & technology ,Sri Lanka,2018,
Mudalige D.M., Samarasiri N.C ,".Factors affecting export performance of floriculture industry in Sri Lanka.",Jaffna University International Research Conference ,Jaffna, Sri Lanka,2018,
Samarasiri N.C, Tissera H,".Impact of visual merchandising on consumer impulse buying behavior: with special reference to FMCG in Sri Lankan supermarkets.",International Conference in Technology Management ,BMICH,2017,
Mathararachchi, B. D., Jahfer, A., Kuruppu, G. N., and Samarasiri, N. C ,".Capital Structure of Pecking Order Theory: A case of non-financial firms in CSE.",International Symposium of Sabaragamuwa University of Sri Lanka (ICSUSL),Grand Kandyan Hotel,2017,
Samarasiri N.C., Mathararachchi B.D,".Impact of Lean Manufacturing on Operational Performance: A Study of Sri Lankan Manufacturing Companies.",6th International Conference of Sabaragamuwa University of Sri Lanka,Grand Kandyan Hotel,2017,
Samarasinghe G.D., Mudalige D.M., Samarasiri N.C., Kuruppu G.N,".The Emergence of University Entrepreneurial Orientation in a Technological University.",Vidyodaya Journal of Management ,,2020
Samarasinghe G.D., Samarasiri N.C., Mataraarachchige S ,".Role of Customer Trust and Perceived Risk on Customer Intention to use Digitized Services in the Sri Lankan Telecommunication Industry.",Sri Lanka Journal of Management Studies 2020,,2020
Mudalige D.M., Samarasiri N.C ,".A Study among Engineering and Management Undergraduate Students in Sri Lanka.",Journal of Business, Science and Technology ,,2018
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